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   Case 14 - Midland Realty, Press Conference


Client: Midland Realty

Function: Press Conference - Magic Consult

Background: Midland is one of the largest real estate agencies in Hong Kong. As the Hong Kong government started promoting "Unrestricted visit" for visitors from Mainland China, an increasing amount of capital will be injected to Hong Kong from China.

What did we do:
- Concept development, production, training to the GM for the press conference, event organizing, etc.

Achievements:
- Increased public awareness on the new government policy
- Generated noise
- Corporate image built






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